What is Jerry Yang Up to Now?

27th October 2006

by Brion Lau

If you haven’t heard yet, Yahoo! is hosting a talent show or as Jerry says, “Help save the web from bad videos.” The winner will be awarded a $50,000 cash prize and an opportunity to star in or produce their own Yahoo! show.

This sounds like the Yahooligans are hatching an experiment to assess the popularity of new media as a channel for delivering “not so novel concepts” (think “America’s Got Talent” on Yahoo!).

What do you think of this idea? Do you think this will cross the digital divide and get Hollywood to take notice? Your guess is as good as mine. In the meantime, we’ll be watching Yang’s experiment like the rest of you to see who becomes the next “Web Celeb”.

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